I’m Eloïse, a Designer and Illustrator based in New York. I’m adept at marrying art and purpose to push the boundaries of visual storytelling.

I have been a resident of the design world for 5+ years, where I’ve been

involved in everything from creation and critique to directing and leading.

When not immersed in graphic design and illustration, I pioneer creative approaches for top brands and publications, fostering unique and strategic insights to enhance their visual narratives.

I excel in crafting bestselling book covers and product packaging, leading engaging social media campaigns and the content creation, and infusing motion media with dynamic and impactful brand storytelling.

What I do
(
and do well)

Illustration

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Graphic Design

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Illustration 〰️ Graphic Design 〰️

Daughter of Light Trilogy Book Covers

Crafting the covers for the Daughter of Light Trilogy was an exhilarating journey. Each cover played a pivotal role in propelling its TikTok fame into Amazon bestseller status.

Branding

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Marketing

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Branding 〰️ Marketing 〰️

ACCESS+ Branding and Development

With ACCESS+, I didn't just brand- I redefined. Grounded in principles of accessibility, this DEI initiative was brought to life, from concept to execution, with a new logo and rebrand that make them stand out in a world of noise and competition.

Illustration

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Editorial Design

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Illustration 〰️ Editorial Design 〰️

2021 Vermont Teddy Bear Holiday Catalog

With meticulous attention to detail and creative flair, I curated the annual Holiday Catalog, blending festive charm with brand identity to drive sales and customer delight.

From cozy bears to festive friends, I brought holiday dreams to life!

2023 Vermont Teddy Bear Summer Campaign

Animation

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Marketing

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Animation 〰️ Marketing 〰️

Through imaginative storytelling and dynamic visual design, I transformed the animated summer adventure series featuring the Vermont Teddy Bear’s mascot, Ted, into an immersive experience, captivating audiences and fostering brand loyalty.

Swive Online Presence Development and Content Creation

Graphic Design

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Marketing

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Leadership

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Graphic Design 〰️ Marketing 〰️ Leadership 〰️

Delving into the digital realm with Swive, I led a team to design the brand voice, organize campaigns, and shape the brand identity. Together, we crafted an online presence that's bold, engaging, and breaks taboos in a classy and inviting way. From eye-catching posts to interactive content, we left a lasting impression.

Crafting stories that captivate, one design at a time.

✴︎

Crafting stories that captivate, one design at a time.

✴︎

Crafting stories that captivate, one design at a time. ✴︎ Crafting stories that captivate, one design at a time. ✴︎

Packaging Design

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Packaging Design 〰️

The 2024 Vermont Teddy Bear Company’s Limited Edition, Premium Advent Calendar

The Vermont Teddy Bear 2024 Premium Advent Calendar Packaging? It's more than just wrapping — it's a promise of joy, waiting to be unwrapped one day at a time.

Publication Design

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Leadership

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Marketing

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Publication Design 〰️ Leadership 〰️ Marketing 〰️

Myōōs M Collective Artbook

Through innovative design techniques and collaborative leadership, I orchestrated the efforts of four artists to bring the self-published artbook of The Myoos M Collective to fruition. Seamlessly merging aesthetics with storytelling, we crafted a captivating reader experience.

Illustration

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Animation

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Marketing

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Illustration 〰️ Animation 〰️ Marketing 〰️

Pajamagram Content Creation and Campaign Execution

Pajamagram Social Media Posts and Campaign Execution isn't just about clicks—it's about forging connections. Through captivating content and strategic campaigns focused on audience engagement and conversion optimization, I transformed simple pajamas into cozy dreams come to life.

EXPLORE CREATIVITY. IGNITE POSSIBILITIES. SEE NEW IDEAS BLOSSOM INTO REALITY.

Welcome to Eloïse's Creative Realm

General Design

Content design
Brand design
UI design

Digital Advertising

Social media
Optimization and reporting

Data & Analytics

Research & reporting
Online data strategy
Conversion optimization

SEO Optimization

Technical optimization
Content optimization
Keyword research

Let's create together

✴︎

Let's create together

Let's create together ✴︎ Let's create together